Hype and Fyre


I have a brilliant concept to help promote my VIP Scooter business.  I’m going to throw an exclusive and luxurious music festival, set in a tropical paradise, and call it “Hype.”  Get your tickets now before they sell out, they are only $20K, a steal given the all-star lineup we are going to have as performers! My inspiration for this idea was partially inspired by the Fyre festival, a...

Conflicts of Interest


I’ve been home all week with a sick kid, attempting to get some semblance of work done. Maybe I’ve been cooped up in my house for too long, but I’m starting to suspect my daycare intentionally gets the kids sick as a margin management tool.  “Becky, we aren’t going to hit budget this month, quickly go to the cabinet and sprinkle some ebola on the kids so we can cut...

The Story of Data: How This 100 Year Old Book is Still Right


I took much needed time off at the end of 2018, which meant the first two weeks of 2019 were a mess.  I’m back, I’m writing, and I’m excited about what 2019 has in store. I compiled all the predictions you sent me for 2019 in a separate post, which you can find here. Now, to today’s newsletter: The Story of Data: How this 100 Year Old Book is Still Right “Time after time it happens...

Candid Readers’ 2019 Predictions


Thank you to everyone who answered the call and shared their 2019 predictions with me.  Unsurprisingly, there were many folks that had nearly identical predictions, so I filtered out duplication. Here you go: General Sentiment “It can’t get any worse than 2018.” “2019 will make 2018 look like child’s play.” “Chaos.”  Political “Trump will be impeached.” “Mike Pence will become the POTUS.”...

Comical Predictions


We live in a world where we are asked to make predictions. Investors expect businesses to predict revenue and expenditures. We expect industry leaders to predict how innovation will change their industries. I expect my husband to predict what I want to eat. We all gaze into that semi-informed crystal ball and more times than not; the ball is wrong. In fact, with hindsight, many predictions are...

It’s Not Great, But It’s Okay


Based on the feedback I got last week, VIP Scooters are going to be a big hit.  Unfortunately, I had a few of you send me stats from the depths of Reddit that indicate my new empire may not be quite as lucrative as I’d hoped. Now to the Newsletter: Topic of the Week: It’s Not Great, But It’s Okay I grew up with an incredibly handy family.  I’ve written about this before here. In...

VIP Scooters Coming to A City Near You


I didn’t have time last week with the holiday to follow-up on my Alter Work Egos post, so I wanted to do that today. I am truly touched by how many of you reached out sharing your stories and expressing how you related to the post (both men and women).  I think we are all at various stages of being comfortable with who we are in the workplace and it’s a constant process as we are each...

Alter Work Egos


There was so much interest last week in Airtable.  I think it’s clear we are all looking for lower-cost, flexible solutions to solve our day to day workflow and productivity challenges.  If you ever come across other solutions that you find incredibly valuable, please let me know about them! Now to the newsletter: Topic of the Week: Alter Work Egos “What do you do if you don’t like sports...

I Broke Up With Excel


In case you were wondering, Team Danielle smoked Team Seamus last week.  I think some of you may be just a bit biased, but I’ll take the win.  PS – My worst fear is that Seamus one day takes up blogging. Now, to the newsletter: Topic of the Week: I Broke Up With Excel I’m one of those people who use Excel for everything. Analysis – Duh Planning – Yep Tracking my child’s sleep schedule...

Augmented Aesthetics


Before I get to today’s newsletter, I wanted to share the annual letter written by Chamath Palihapitiya, CEO of Social Capital.  It’s a quick read and quite the contrarian take on the current VC climate.  I particularly enjoyed the parallels he highlights between PE/VC and healthcare organizations. Now, to the newsletter: Topic of the Week: Augmented Aesthetics My husband and I take a...

Danielle O'Rourke

Recovering Investor. Mom. Wife.

Recent Posts