Topic of the Week: Time to Move On
Let’s not bury the lead with a long-winded opening.
Here it is: I’ve decided to shut down ROND.
We will be fulfilling all outstanding client obligations and paying outstanding bills, but after that, we are shutting down operations.
There are so many thoughts and emotions swimming around in my body right now, but gratitude is the most prevalent
I’m so grateful for all the people who gave ROND a chance and made the last two years possible.
To everyone who has been supportive of ROND, my entrepreneurial ambitions, and my vision for a more efficient capital market, you have no idea how much I appreciated and valued your encouragement and support. These last two years would have been impossible without you.
In particular, I want to thank Seamus, Phil Roe, Joe Moore, and of course Charlie Martin for their continuous and almost unyielding faith in me. The jury is still out on whether or not you are all insane for doing that. I hope to prove in the not too distant future that you weren’t.
A little commentary on how I came to this decision:
I’ve always been a person who takes personal and professional risks, and usually, those risks work out, even if it’s not how I initially expect them to.
ROND was a risk; I knew that from the beginning. Trying to create an investment firm focused on the least efficient segment of the market was never going to be easy. I knew that. Trying to do it with minimal resources was going to be even harder. I knew that too.
What I didn’t know is that ROND would serve as a catalyst for changing my entire perspective of the capital markets. I didn’t anticipate that the deeper I dove into this market, the more glaring it would become that what I initially set out to build was just a tiny Band-Aid for much broader and systemic issues in the capital markets.
Once this realization started sinking in, I switched gears, and ROND became less of an investment firm and more of a platform to focus on the more significant problems and opportunities I was seeing. I’ve made a lot of progress on this front over the last year, and I’m bullish about the roadmap I’ve scoped out and the progress I’ve made to date.
I seriously considered raising a small round of capital to take the pilots I’m running today to the next level, but in my gut, I knew this was the wrong move. I would be selling snake oil and dreams, which is something I’ve never had the appetite for. I’m more of a “let me show you what I got,” vs. “let me show you what I could have,” type of woman.
The decision to shut down ROND became the apparent conclusion. What ROND was becoming isn’t what ROND was capitalized or set up to do, it’s not what my partners signed on for, and my personal financial situation needs more security.
So, I’m shutting down ROND, and temporarily putting my vision on the shelf so that I can prioritize my family and personal life. Before you all start fighting to hire me (because that happens…), I’ve already accepted an offer from a great company and I’ll be working with an amazing team to help them achieve their growth roadmap.
I’m thankful every day that I have this supportive community of individuals who will be there for me regardless of what the future holds.
When I first made this decision, the first thing that popped into my head, was “Jeeze, what is everyone going to think when they find out I’ve failed.” Then, I realized two things:
First, there are very few people where this will be more than a micro blip of news for their week.
Second, who gives an F what other people think. I have nothing to be ashamed of. I had the balls to start a business. I worked my butt off over the last two years, and I have nothing but pride for the way I did business, what I learned, and what I accomplished.
ROND will not be the last of my entrepreneurial endeavors; it was just the first step. In the meantime, I’m going to do the following:
I’m going to keep writing weekly here at Candid. I love it too much to stop. I did change the URL to www.candidbiz.co. Also, all the content I’ve created for ROND about raising capital is going to be repurposed and accessible on Candid, along with some new stuff I’ve been working on.
Finally, I’m going to have way too much fun with my new self-appointed title of “Recovering Investor.” If you thought I was self-deprecating towards investors before, just wait.
Have a great weekend everyone.
Danielle, aka the recovering investor.